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Definition Behaviorism is a psychological approach that focuses on understanding how people learn and behave by observing their interactions with their environment. It suggests that behavior is shaped by external factors, such as rewards, punishments, and rein...

Overview John B. Watson (1878-1958) was an American psychologist who is widely considered the founder of behaviorism. Rejecting the introspective methods prevalent in early psychology (largely influenced by structuralism and functionalism) Watson championed a ...